Blotato AI Social Media Tool
Blotato is an AI content engine that repurposes one video or idea into posts for nine social networks and publishes them for you. If you already have the content and just need it out on time everywhere, try Social Media Scheduler free — unlimited posts from $19.90 a month.
Key Features of Blotato AI Social Media Tool
AI writing in 58 languages
Blotato writes captions, threads and scripts with AI, with a “humanize” tool that makes AI text read less machine-written.
Repurpose anything
Paste a YouTube link, article, tweet, TikTok, PDF or audio file and Blotato rewrites it into posts sized for each network.
AI visuals and faceless videos
Templates for infographics, carousels, slideshows, quote cards and AI-avatar videos, with ElevenLabs voiceovers and auto captions.
Publishing to 9 networks
X, LinkedIn, Facebook, Instagram, TikTok, YouTube, Threads, Bluesky and Pinterest, through each network’s official API, with weekly time slots.
Post formats
Instagram Reels, Stories and 10-item carousels; Facebook Reels and Stories; threads on X, Threads and Bluesky; Pinterest pins; YouTube videos with title, playlist and thumbnail.
Comment and DM automation
Keyword-triggered auto-replies to comments and DMs on Instagram and Facebook.
API, MCP and automations
A REST API, a hosted MCP server for Claude, ChatGPT and Cursor, and official n8n and Make nodes on every plan.
Analytics and a viral posts library
Post analytics on 8 networks (LinkedIn returns none) and a database of viral posts to borrow formats from.
What Is Blotato? Product Positioning and Background
Blotato was built by Sabrina Ramonov, a solo founder who runs it with AI and no outside funding. Work started in August 2024 and the product launched publicly on October 20, 2024. The first version did one thing — turn text into a Facebook post — and it grew from there into what its site calls an AI content engine.
Its pitch is “film once, post everywhere”: take one long video or idea, let AI cut it into captions, carousels and short videos, then publish all of it. In 2026 Blotato leans into AI agents too, selling itself as social media automation inside ChatGPT and Claude through its API and MCP server. The company says more than 10,000 business owners use it.
That makes Blotato two products in one: an AI generator and a scheduler. You pay for both on every plan, which is the main thing to weigh if you only need one of them.
Blotato Pricing
| Plan | Monthly | Accounts | AI credits | Posts in queue |
|---|---|---|---|---|
| Starter | $29 | 20 | 1,250 / month | 200 |
| Creator | $97 | 40 | 5,000 / month | 1,000 |
| Agency | $499 | 100 | 28,000 / month | 3,000 |
From blotato.com/pricing, checked October 2026. Annual billing is “pay for 10 months, get 12”. There is no free plan; the 7-day trial needs a card and does not include the API.
Who Uses Blotato?
Solopreneurs and coaches
People who record one video a week and want it turned into a week of posts without hiring an editor.
Faceless video creators
Accounts that publish AI-voiced shorts to TikTok, Reels and YouTube Shorts without being on camera.
n8n and Make builders
Automation fans who wire Blotato’s nodes into workflows that write, render and post on their own.
Small agencies
Teams running 20 to 100 client accounts who want AI drafts and publishing in one place.
Blotato Review: What Users Actually Say
Blotato holds a strong Trustpilot rating — 4.8 out of 5 from about 390 reviews in October 2026. Fans love the repurposing and the automation hooks; the low-star reviews keep coming back to credits, support and billing.
What users like
- The n8n and Make nodes are well built, so automations are easy to set up.
- Turning one YouTube video into posts for every network saves hours.
- The interface is laid out clearly for a tool with this many features.
- The MCP server lets Claude or ChatGPT post for you.
- Users credit it with keeping their Instagram consistent.
What users complain about
- AI credits run out fast on video-heavy work — a 30-second faceless video costs about 52 credits.
- There is a real learning curve before the workflows click.
- Several reviewers say support is slow to answer.
- Some trial users say they were charged sooner than they expected.
- Teammates have to share the owner’s login: no seats, roles or approvals.
How Social Media Scheduler Addresses Blotato’s Gaps
You do not pay for AI you do not use
Blotato’s cheapest plan is $29 because AI credits, voices and the viral library come bundled. If your captions and videos are already made — in ChatGPT, CapCut or Canva — Social Media Scheduler is only the publishing part, from $19.90 a month.
No queue limit
Blotato caps the posts waiting in your queue at 200 on Starter. Our plans have unlimited scheduled posts, so a month of daily posts across ten networks fits on the entry plan.
Ten networks, including Google Business
Besides Blotato’s nine networks we also publish to Google Business Profile, and LinkedIn posts can go to company pages with a scheduled first comment and PDF carousels.
A trial of the whole scheduler
Every plan starts with a 7-day trial of the full product, REST API and MCP server included, so you can connect your networks and schedule real posts before the first charge.
Feature Comparison: Blotato vs Social Media Scheduler
| Feature | Blotato | Social Media Scheduler |
|---|---|---|
| Starting price | $29 / month | $19.90 / month |
| Networks | 9 | 10 (adds Google Business) |
| Scheduled posts | 200 in queue on Starter | Unlimited |
| AI content generation | ||
| Faceless video templates | ||
| LinkedIn company pages and PDF carousels | Not stated | |
| Developer API and MCP | Paid plans, not in trial | Every plan, trial included |
| Free trial | 7 days | 7 days |
Blotato details from blotato.com and help.blotato.com, checked October 2026.
Why Creators Move from Blotato to Social Media Scheduler
- 1
Keep your AI tool, drop the bundle
Write with ChatGPT or Claude and edit video in CapCut as before. Paste the finished caption and media into one composer instead of paying for credits twice.
- 2
Connect the same networks
Sign in to X, Instagram, TikTok, YouTube, LinkedIn, Facebook, Threads, Bluesky, Pinterest and Google Business on each network’s own login page.
- 3
Schedule without counting
Queue as many posts as you like, adjust the caption per network, and let them publish on time while you work.
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FAQs
What is Blotato used for?
Blotato is used to turn one piece of content — a video, article or idea — into AI-written posts, carousels and short videos, and to publish them to nine social networks from one place.
Who owns Blotato?
Blotato was founded by Sabrina Ramonov and is run as a solo, bootstrapped company. It launched publicly on October 20, 2024.
Is Blotato free?
No. Blotato has no free plan. It offers a 7-day trial that needs a credit card and includes 60 AI credits, and the API is not available during the trial.
How much does Blotato cost?
Blotato costs $29 a month for Starter (20 accounts), $97 for Creator (40 accounts) and $499 for Agency (100 accounts), checked October 2026. Paying yearly gives 12 months for the price of 10.
Which platforms does Blotato support?
X, LinkedIn, Facebook, Instagram, TikTok, YouTube, Threads, Bluesky and Pinterest.
Does Blotato have an API?
Yes. Blotato has a REST API, an MCP server and official n8n and Make nodes, all on paid plans. Generating an API key during the trial ends the trial and starts billing. Social Media Scheduler’s REST API and MCP server work during its 7-day trial.
Is there a cheaper way to schedule posts like Blotato?
If you do not need AI generation, a plain scheduler costs less. Social Media Scheduler starts at $19.90 a month with unlimited posts to 10 networks and a 7-day trial.
Post Everywhere Without Paying for AI Credits
Bring the content you already made and schedule it to every network: Solo is $19.90 a month for one account set (one account on each of 10 networks), Growth $39 for 5 sets and Agency $99 for 15 sets, all with unlimited posts.